Owning on Schottenheimer last week:
BRIAN SCHOTTENHEIMER
- 2022 job: Cowboys consultant (Cowboys)
Even though he's one of the least exciting candidates, former Seattle Seahawks offensive coordinator Brian Schottenheimer may also be the most likely to land the Cowboys' offensive coordinator job due to his familiarity with McCarthy and the personnel, in addition to his wealth of experience as an NFL offensive coordinator.
Before spending the 2022 season as a consultant for the Cowboys, Schottenheimer had three different stints as an offensive coordinator (
New York Jets in 2006-11,
Los Angeles Rams in 2012-14,
Seattle Seahawks in 2018-20). While Schottenheimer truly struggled to cobble together competent offenses with the Jets and Rams, posting just one top-10 finish in points per game over those two stretches, his Seahawks offenses ranked top 10 in points per game in each of his three seasons as offensive coordinator. Over his three years in Seattle, the Seahawks' offenses ranked ninth in EPA per play (0.023) and 16th in successful play rate.
Schottenheimer loves to lean on the run and play-action passing games to create effective offense. Over his three seasons with the Seahawks, they ranked sixth in run-play rate (42%) and eighth in play-action rate (28.4%). Additionally, the Seahawks ran the ball on 51.5% of their first downs, which is surprisingly a bit less than Dallas' 57.1% rate in 2022.
Interestingly, Schottenheimer's presence as offensive coordinator could push the Cowboys to make “inside zone” their primary run concept rather than the outside zone variation the team has leaned on heavily in the past (though Dallas employed a steadier diet of man/gap concepts in 2022 than in the past). Schottenhimer's Seahawks ranked third in inside zone rate (41.1% of called runs) during his tenure, while the Cowboys ranked 19th (20.0%) this past season.
Unfortunately, Schottenheimer's offenses were often criticized due to their
predictability on account of a lack of creativity as a play caller — those aren't the kind of critiques that will inspire Cowboys fans after the team jettisoned a boy wonder for this retread candidate. Luckily for Dallas, the predictability of Schottnehimer's play-calling shouldn't be an issue because McCarthy will be calling plays. That could allow Schottenheimer to focus on what he does best: designing an offense that intertwines the running, play-action passing and dropback passing games at a high level.
Cowboys fans will be happy to hear that hiring Schottenheimer would likely mean a move away from the hitch/curl routes that were so frequently leaned on during Moore's tenure as offensive coordinator. The Cowboys targeted hitch routes the fourth most in the NFL; however, Schottenheimer appears to favor routes where his receivers are on the move rather than a stationary target, as his offenses are littered with
drive,
shallow-cross,
spear and “
China” passing game concepts — none of which have a stop, curl or hitch route baked into the basic play.