Major News!

[boozeman]

The world's largest telecom company is about to connect with one of the planet's most iconic sports franchises. And, for the first time in its 53-year history, America's Team will have a corporate name on its home field.

Welcome to AT&T Cowboys Stadium.

According to team and industry sources, the Dallas Cowboys will announce this week at training camp in Oxnard, California that they have reached a multi-year, multi-million-dollar naming-rights deal that, beginning with the 2013 season, will re-brand Cowboys Stadium to include its new AT&T partner.

As camp commenced over the weekend owner Jerry Jones caused a buzz by denying that this season is an "Armageddon year" for head coach Jason Garrett, second-team defensive end Tyrone Crawford suffered a season-ending Achilles injury and quarterback Tony Romo arrived weighing more (236 pounds) than middle linebacker Sean Lee.

But when the Cowboys finally break camp in mid-August and return to Arlington for their Sept. 8 opener against the New York Giants, their home will have a new, yet very familiar name.

 

[Smitty]

At least they kept the word "Cowboys" attached to it. Gives it a sense of permanence rather than a place like "Qualcomm" which could change to another stadium name in 10 years.

 

[Cotton]

Well, thank GOD!

 

[Cotton]

Now both my college team and pro team have stadiums named AT&T.

 

[boozeman]

Well, thank GOD!

I know, right?

NOW we can starting winning CHAMPIONSHIPS!

 

[1bigfan13]

Has a nice ring to it.

See what I did there?

 

[Texas Ace]

Has a nice ring to it.

See what I did there?

Boberts approves of this post.

 

[Bluestar71]

The stadium should be sponsored by Vaseline given Jerry's ass rape of the franchise.

 

[ravidubey]

The stadium should be sponsored by Vaseline given Jerry's ass rape of the franchise.

 

[Cotton]

This doesn't seem to be a done deal yet. Still negotiating.

 

[data]

Has a nice ring to it.

See what I did there?

Yes, this is dog.

 

[Plan9Misfit]

This doesn't seem to be a done deal yet. Still negotiating.

All that means is Jerry trying to convince them to pay less in compensation than they originally offered. No one can fuck up a negotiation more efficiently than that imbecile.

 

[VA Cowboy]

I'm looking forward to the Jerry Jones Memorial Stadium.

 

[L.T. Fan]

All that means is Jerry trying to convince them to pay less in compensation than they originally offered. No one can fuck up a negotiation more efficiently than that imbecile.

Jones is pretty astute when it comes to commercial business.

 

[boozeman]

Jones is pretty astute when it comes to commercial business.

And I don't give a shit.

 

[Cotton]

There will be no Cowboys in the stadium name. It will be just AT&T Stadium.

 

[Genghis Khan]

Feh.

 

[Smitty]

There will be no Cowboys in the stadium name. It will be just AT&T Stadium.

Gay.

 

[Deuce]

Gay.

You would do it too.


@darrenrovell: Sources: AT&T Stadium naming rights deal with the Cowboys is worth an avg of in between $17M and $19M a year.

 

[Cotton]

That is nuts.